How to Use the Magic of Metaphors to Sell,
Persuade, & Explain Anything to Anyone
by Anne Miller

Metaphors are truly among the most powerful weapons you can use to persuade, excite and inform your clients and prospects. Read on to learn Miller’s Four-Step Model so you can start weaving the magic of metaphor to sell more persuasively.

“Anne shows how to use metaphors to dramatize the sales process. A must read to help you become a superlative persuader.” – Tony Whatley, President, Accessor Capital Management

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Publisher: Chiron Assoc Inc — Published: 2004 — Pages: 168 — ISBN 978-0976279402
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